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Internal research projects - year 2016

Project No.: 1254

Project title:

Analysis of EU-protected brands (quality agricultural products and foodstuffs) in the Czech Republic (Plášil)

Responsible solver:

Ing. Martin Plášil, Ph.D.

Aim of the project:

The main ambition of the project is to describe and analyze the EU system of protected brands development (quality agricultural products and foodstuffs) in the Czech Republic in the context of the EC.

Summary of the project:

System of protected brands of agricultural products and foodstuffs exists in the EU since 1993. The goal of the project is description and analysis of conditions and acquisitions of protected brands of agricultural products and foodstuffs in the Czech Republic. In order to achieve this goal, the legislation of ES and Czech Republic that regulate the System of protected agricultural products and foodstuffs brands has been analysed. Furthermore, the EU DOOR database has been analysed as well.
The Czech Republic was compared with other countries that entered the EU in the same year 2004. The comparison was carried out, particularly but not limited to, with regard to number of registered brands. It concerns the following countries: Slovakia, Hungary, Poland, Lithuania, Estonia, Slovenia, Malta and Cyprus. However the comparison did not involve only the number of registered brands but also the individual types of registered names in detail (that means individually PGI, PDO, TSG). The analysis has been made up for the years 2004-2016.
The following analysis refers to the length of the whole process of brands registration in the System of procted brands of the EU in the Czech Republic, namely since submission of an application to the national authority over individual intervals of the registration in detail and up to the date of registration, ie.: As of the date of filing the application up to the date of its dispatching by the national authority to the EC, subsequently since the date of filing of the application to the EC until its publication in the Official Journal of the EU and afterwards, since the date of aforementioned publication up to the date of registration.
The Czech Republic is very successful in number of registered brands within the System of protected brands of agricultural products and foodstuffs in the EU compared to other countries that had entered the EU in 2004. The Czech Republic is the most successful in registration of 33 brands immediately behind Poland that has registered 37 brands. Compared to other 9 countries, the Czech Republic is on the first position in number of registrations within the PGI system (number of registrations is 23). On the second place is the Czech Republic with regard to number of registrations in the PDO system (number of registrations is 6). With number of registration in the TSG system was Czech Republic very successful as well because it is on third place compared to other countries (number of registrations is 4).
The process of registration in system of protected brands of agricultural products and foodstuffs in the Czech Republic lasts for a long time. The longest process of registration (i.e. since submission of an application of national authorities until registration in the EC) in the Czech Republic has PGI. It means an average of 1 711.85 days. On the second place is TSG with 1 548.75 days (without period from submission of an application for registration to its national authorities dispatch of the application by the national authorities to the EC ) and on third place is PDO with 1 143.67 days.

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